Starting an online store in India no longer feels like climbing a mountain. A few years ago, you needed developers, designers, and a big budget. Today, an Ecommerce Website Builder in India can help almost anyone sell online—quickly and confidently.
If you’ve ever thought, “Can I really build an online store myself?” the answer is yes. Ecommerce builders are like ready-made homes—you move in, decorate a bit, and start living. You don’t need to lay bricks or pour cement.
In this guide, we’ll explore the Top 20 ecommerce website builders in India, explain how they work, compare them with developers and companies, discuss costs, and help you decide what fits your business best.
What is an Ecommerce Website Builder in India?
An Ecommerce Website Builder in India is a platform that lets you create an online store without coding. It offers ready-made designs, payment options, product management, and delivery integrations.
These builders are tailored for Indian needs—UPI payments, GST settings, mobile-first layouts, and local shipping support. In short, they make online selling simple.
Top 20 Ecommerce Website Builder in India
1. Commrz – A Powerful Website Builder in India
Commrz is gaining huge popularity as an ecommerce website builder in India because it is incredibly fast. Using Commrz you can have your store live in just 5 minutes! It is designed specifically for the Indian market, meaning it handles GST and local shipping very smoothly.
Pricing: Around ₹1,249 / month
Pros:
- Very fast setup.
- Excellent local support.
- Beautiful, ready-to-use templates.
Cons:
- Fewer third-party apps compared to Shopify.
Best For: Small to medium/Enterprises businesses that want to start selling immediately.
2. Shopify:
A leading platform offering a complete, user-friendly solution for professional stores, known for its speed and robust features.
Pricing: Starts at ₹1,499 / month (Look out for their ₹20/month for 3 months offer!)
Pros:
- Incredible scalability (grows with you).
- Thousands of apps and themes.
- Top-notch security.
Cons:
- Can become expensive with paid apps.
- Transaction fees if you don’t use their preferred gateways.
Best For: Professional brands looking for long-term growth.
3. Wix:
Excellent for beginners, providing a simple drag-and-drop interface, extensive templates, and AI design tools for quick store setup.
Pricing: Starts around ₹1,400 / month
Pros:
- Total creative freedom.
- AI tools that design the site for you.
- Great for small catalogs.
Cons:
- Hard to change templates once the site is live.
- Can be a bit slow if you add too many heavy images.
Best For: Artists, boutique owners, and creative entrepreneurs.
4. WooCommerce:
Best for WordPress users, offering deep customization and control, ideal for scalable stores.
Pricing: The plugin is free, but hosting costs ₹300–₹800/month.
Pros:
- Completely customizable.
- No monthly subscription fees to the platform.
- Huge community for help.
Cons:
- Requires some technical knowledge.
- You are responsible for security and updates.
Best For: People who are already comfortable with WordPress and Coding
5. Zoho Commerce:
Integrates with other Zoho business apps, offering marketing and product management tools within a user-friendly platform.
Pricing: Starts around ₹799 / month
Pros:
- Perfect integration with the Zoho ecosystem.
- Simple and clean interface.
- Affordable for Indian SMEs.
Cons:
- Design options are a bit limited compared to Commrz or Shopify.
Best For: Businesses already using Zoho software for their operations
6. Instamojo:
A popular Indian platform focused on ease of use for launching stores, managing inventory, and accepting payments.
Pricing: Free plan available; Premium plans start at ₹7,999 / year.
Pros:
- Super simple to use.
- In-built payment gateway.
- Great for selling digital products like eBooks.
Cons:
- Not suitable for very large inventories.
Best For: Freelancers and very small startups.
7. BigCommerce:
Strong for larger businesses and fast-growing brands needing advanced features and scalability.
Pricing: Starts at $29 / month (approx. ₹2,400)
Pros:
- No transaction fees.
- Handles high-volume traffic easily.
- Powerful SEO tools.
Cons:
- Slightly steeper learning curve.
- Pricing increases as your sales grow.
Best For: Fast-growing businesses and large enterprises.
8. OpenCart:
A flexible, open-source option for those wanting more control over their store’s setup.
9. Dukaan
Made in India for Indian sellers. Super quick setup—store live in minutes. Mobile-first, with WhatsApp integration.
Dukaan is a “Made in India” success story. It focuses on the “mobile-first” crowd. If you want to run your entire business from your smartphone, this is the one.
- Pricing: Starts around ₹14,399 / year
- Pros:
- Extremely fast mobile app.
- Great WhatsApp integration.
- Zero transaction fees on some plans.
- Cons:
- The desktop customization is not as deep as Commrz & Shopify.
- Best For: Social sellers and neighborhood shops going online.
10. Squarespace
Elegant templates and all-in-one tools. Best for brands focused on aesthetics, like fashion or art.
Squarespace is world-famous for its award-winning designs. If you are selling high-end fashion or photography, your products will look stunning here.
- Pricing: Starts around ₹1,800 / month
- Pros:
- The best-looking templates in the industry.
- Excellent 24/7 support.
- All-in-one platform (hosting, domain, etc.).
- Cons:
- Fewer India-specific payment integrations (usually requires Stripe/PayPal).
- Best For: Design-conscious brands.
11. Shopaccino
A home-grown Indian platform that is very straightforward. It’s a solid ecommerce website builder in India that provides everything from SEO to SMS notifications.
- Pricing: Starts at ₹800 / month
- Pros:
- Designed for Indian tax and shipping needs.
- Transparent pricing.
- Cons:
- Smaller community than global giants.
- Best For: Local retailers looking for a simple digital presence.
12. Builderfly
Affordable Indian platform with lifetime payment options. Good for small retailers.
Pricing: Plans start around ₹1,000 / month
Pros:
- Includes a mobile app builder.
- Easy to sync with marketplaces like Amazon and Flipkart.
Cons:
- The user interface can feel a bit dated.
Best For: Retailers who want to sell on multiple channels easily.
13. Store Hippo
Indian SaaS platform with headless commerce. Multi-vendor support and logistics integrations.
Pricing: Starts around ₹15,000 / month
Pros:
- Excellent for B2B and marketplaces.
- Built on very modern technology.
- Supports 100+ languages and currencies.
Cons:
- Expensive for beginners.
Best For: Large scale enterprises and “mini-Amazon” style websites.
14. Yo!Kart
Robust multi-vendor marketplace builder. Great if you want something like your own mini-Flipkart.
Pricing: One-time license fee (varies, usually $999+)
Pros:
- No monthly subscription (one-time cost).
- Ready for multi-vendor use out of the box.
Cons:
- High upfront cost.
- Needs some technical setup.
Best For: Entrepreneurs launching a marketplace.
15. Adobe Commerce (formerly Magento)
This is the “heavyweight champion.” It is used by some of the biggest brands in the world. It is open-source but requires a lot of power.
- Pricing: Free (Open Source) or Enterprise (Very Expensive)
- Pros:
- Unlimited customization.
- Can handle millions of products.
- Cons:
- You need a professional developer to run it.
- Requires expensive hosting.
- Best For: Large corporations with a tech team.
16. OpenCart
OpenCart is a free, lightweight open-source platform. It’s a good middle ground for people who find Magento too hard and Shopify too expensive.
- Pricing: Free (but need hosting and themes)
- Pros:
- Easy to manage.
- Thousands of extensions.
- Cons:
- Many good extensions are paid.
- Support is mostly through forums.
- Best For: Small businesses with a limited budget and a bit of tech-savviness.
17. PrestaShop
Another popular open-source choice. It is very popular in Europe and has a growing base in India. It offers a very detailed back-office for managing inventory.
- Pricing: Free (but expect costs for modules)
- Pros:
- Strong community.
- Very detailed analytics.
- Cons:
- The “free” version becomes expensive as you add features.
- Best For: Small to medium stores that want data control.
18. Ecwid
Ecwid is unique because it allows you to add a “Buy Now” button or a small shop to any existing website or social media page.
- Best For: Bloggers or people adding a shop to their current site.
- Pricing: Free plan for up to 5 products; paid plans start at ₹1,200 / month.
- Pros:
- Very easy to integrate into an existing blog.
- Good free plan.
- Cons:
- Not as powerful as a full-fledged builder for large stores.
19. Bikayi
Bikayi is a WhatsApp-focused commerce platform. In India, everyone uses WhatsApp, so why not sell there?
- Pricing: Starts around ₹10,000 / year (approx. ₹833 / month)
- Pros:
- Focuses on the “chat to buy” model.
- Extremely easy to set up on a phone.
- Cons:
- Not a traditional “big” website feel.
- Best For: D2C brands that rely on social media marketing.
20. Shift4Shop
Shift4Shop is a feature-rich platform that offers a lot for free if you use their payment processing (though this is more US-focused). In India, it serves as a robust alternative to BigCommerce.
- Pricing: Starts around ₹2,500 / month
- Pros:
- Lots of built-in tools.
- Good SEO features.
- Cons:
- Some themes look a bit old-fashioned.
- Best For: International sellers based in India.
Why Ecommerce Website Builders Are Popular in India
indian businesses love ecommerce builders because they are:
- Scalable
- Affordable
- Fast to launch
- Easy to manage
From small kirana stores to growing startups, everyone wants a digital presence without technical stress.
How to Choose the Right Ecommerce Platform
Ask yourself:
- What’s my budget?
- How fast do I want to launch?
- Do I need custom features?
For most people, starting with an Ecommerce Website Builder in India is the smartest move.
Pricing Overview: What Should You Really Pay?
When looking for an ecommerce website builder in India, don’t just look at the monthly fee. Keep an eye out for these “hidden” costs:
- Domain Name: Around ₹800–₹1,500 per year.
- Transaction Fees: Some platforms take 1–2% of every sale you make.
- Paid Themes: A premium design can cost ₹5,000–₹15,000 (one-time).
- App Subscriptions: If you need a special “countdown timer” or “advanced loyalty program,” you might pay ₹500–₹2,000 extra per month.
Pro Tip: Most builders offer a 14-day free trial. Use it! It’s like test-driving a car before you buy it.
Conclusion
Building an online store in India is no longer complicated or expensive. With the right ecommerce website builder, anyone can start selling online. Whether you’re a beginner or a growing brand, these platforms act like a strong foundation for your digital business. Start small, learn fast, and grow steadily.
Among these popular platforms, one name that often stands out for Indian sellers is Commrz.
Many businesses consider Commrz as one of the best ecommerce website builders in India because it offers powerful ecommerce features, mobile-friendly designs, and affordable plans starting at lower prices compared to global alternatives.
What makes it especially appealing is its 24/7 dedicated support and strong focus on Indian payment and shipping requirements, which many other platforms don’t fully offer, making it easier for new and small businesses to get started and grow online.
